The Great Trade Show Debate (and a plan for success)
Written by: Barbara Pfeiffer, The Partner Marketing Group Our annual technology marketing benchmarks report always uncovers a lot of great information about how technology marketers are going to market...
View ArticleTradeshows in America. Not Dead.
By Cheryl Strege, The Partner Marketing Group Over the last couple of years, it may have appeared that in-person events like tradeshows had died off due to the proliferation of information on the...
View Article‘Top Ten’ List to Help You Get Ready for Microsoft’s Convergence 2013
By Michelle Glennie, The Partner Marketing Group Taking a page from David Letterman, here is my ‘top ten’ list to help you get ready for Microsoft’s customer event, Convergence, whether you are...
View ArticleThe Sights of Microsoft Convergence 2013
By Cheryl Salazar, The Partner Marketing Group Having returned from Microsoft Convergence in New Orleans and reflecting back on the experience, I want to share some of the visual experiences that...
View ArticleUse the “Bio Snippet Email” to Drive Traffic to Your Booth
By Cheryl Strege, The Partner Marketing Group As part of any event plan you should always consider how you are going to drive traffic to your booth. Perhaps your budget isn’t large enough for you to...
View Article3 Takeaways from Intacct Advantage 2016
By Cheryl Strege, The Partner Marketing Group In October I had the opportunity to spend a few days in Florida at Intacct Advantage, the annual conference for partners and their customers. I must say...
View ArticleDynamic Communities Summit 2016: Top takeaways from attendees
By Michelle Glennie, The Partner Marketing Group Summit is always a great time for Microsoft, partners, ISVs and end users to meet up, learn from each other and take away new knowledge that can be...
View Article
More Pages to Explore .....